With Electronic Arts launching the first Star Wars game in a long time, Star Wars Battlefront will not be a one-off thing. All of us knew this, but it seemed that CFO Blake Jorgensen had to make that perfectly clear during the UBS Global Technology Conference in San Francisco on Tuesday.
GameSpot reports that the game is the first in a planned series. Of course it is. They have a 10-year license to the franchise and you can expect that they will make use of the license. As many reviewers have said that the game definitely raises the nostalgia factor, especially with the new movie coming out in a month, EA is going to make the most of it.
“It’s a big effort for us, and I don’t think there’s a human being in the world who hasn’t heard of the Star Wars movie coming. And so, [it’s a] great opportunity,” Jorgensen said about Battlefront. “We struck a licensing deal with Disney a few years back that’s almost ten years in length. The game that comes out tomorrow, Star Wars Battlefront, is a traditional first-person style shooter game. Our goal is to make future Battlefront games as well as other style games around the Star Wars franchise, both on mobile as well as console and PC. It’s a huge opportunity for us.”
Now, the license is not confined, unlike the game, to the past six movies that have been told. The deal will include The Force Awakens and any other installments of the franchise, whether it be from the saga or the spin-off features. However, they have no plans to make a movie tie-in game, which can cause everyone to relax a bit.
“We get access to all of the historical content as well as all the new content developed,” Jorgensen said. “The beauty of the Star Wars franchise is it’s almost unlimited in what you can do with it. We know Disney has done a great job with other franchises and we believe they’ll do the same with Star Wars over time in delivering new worlds, new characters, new vehicles, all the things that make great video games. Our goal is not to make video games directly about the movies, it’s to use the IP in the movie to make great, exciting games.”
“You can’t do something counter to Star Wars and that’s fine with us because I think that’s why people love Star Wars,” Jorgensen said.